Continental Industry Americas is a leading provider of fluid handling and industrial hoses. The company develops advanced solutions for industrial applications that optimize efficiency and safety in hose processing. With innovative technologies, Continental Industry sets standards in the industry and supports customers worldwide with high-quality products and digital control systems. The focus is on user-friendly and intelligent solutions that make everyday work easier and optimize processes.
The challenge
Intuitive trade fair presentation for an innovative crimping system
To introduce the new Crimper PC160i with CrimpIQ™ Controller at the NAHAD Convention 2024 in California, Continental Industry Americas needed an interactive trade fair presentation. The aim was to clearly display the revolutionary user interface of the crimping system with just three clicks on a touchscreen. In addition to intuitive operation, the presentation should also contain technical specifications, USPs and customer feedback and be supplemented by videos and QR codes for further information. The focus was on an interactive solution that involves the trade fair audience directly in how the device works and thus increases sales inquiries for the Crimper PC160i.
Die Lösung
Interactive PowerPoint for an immersive experience
To best meet Continental Industry Americas’ needs, we developed an interactive PowerPoint presentation that provided clickable navigation and simulated the three simple steps of the crimping process. This presentation was presented on a specially equipped stele with Android operating system. To ensure smooth use, we provided a temporary Microsoft Office account that enabled the use of PowerPoint on the device.
The close collaboration with the Continental experts in the USA and with the exhibition stand builder Communication Exhibits, Inc. (CEI) ensured that the presentation worked optimally at the trade fair. The result was a trade fair presentation that was not only informative, but also intuitive and interactive – perfectly tailored to the trade fair audience.
